The New Orvis, Sales Pitch or Substance?

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HAVE YOU SEEN THE STICKERS THAT READ: PROUD NOT TO BE AN ORVIS ENDORSED GUIDE, REAL GUIDES SUPPORT REAL FISHING COMPANIES? Well, Orvis has. I was surprised to see the sticker at the Orvis headquarters in Manchester, Vermont, and even more surprised to hear Orvis executives...

The Orvis Helios 2, The Big O is Back

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EVERY ONCE IN A WHILE A ROD SURPRISES YOU. I think it's fair to expect that in over a hundred and fifty years of making fly rods there will be ups and downs. Orvis has seen its share and they get a lot of trash for...

Saturday Shoutout / Fly Fishing the Ozarks Videos & Orvis Fly Selection Tips

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This week's Saturday Shoutout we spotlight Fly Fishing the Ozarks YouTube Channel and Orvis for a great piece written by Steve May on how to become more effective at fly selection on the water. Check out the great fly fishing videos and the informative...

Orvis Buys Ross and SA. Do We Care?

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BY NOW I'M SURE EVERYONE KNOWS THAT ORVIS HAS PURCHASED ROSS AND SCIENTIFIC ANGLERS FROM 3M. DO WE CARE? Well, some of us do and there seems to de a division of opinions. When I started asking friends what they thought of the deal it didn't...

Saturday Shoutout / Orvis Fly Fishing Learning Center

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This weeks Saturday Shoutout goes to Orvis for their newest website dedicated to teaching anglers how to fly fish. Orvis Fly Fishing Learning Center I was quite impressed with the wealth of information on this site, as well as, it’s great viewing compatibility across multiple...